BATIK FRACTAL
Batik Fractal is a fashion and accessories brand under the social enterprise Piksel Indonesia. Batik Fractal uses technology to enable batik artisans to create unique designs to earn fair wages that will lift them from poverty, thereby preserving the traditional Indonesian craft of Batik.
Explore their products at www.batikfractal.com. |
The Impact |
Currently, Batik Fractal has 3000 users of their software across Indonesia. They aim to have over 10,000 Batik artisans using their software in the next 5 years to create their designs and thereby participate in digital economy. There is also an increase in income among the artisans they work with who can access larger markets through Batik Fractal.
Batik Fractal’s work disrupts the dominant perception they find in the local communities that they work with that technology is an exclusively male domain. To become more accessible to the women they aim to impact, Batik Fractal is developing a training program that can be completed onsite at the residences of the artisan women, so as not to take them away from existing responsibilities and obligations. |